2025–2026
Maryland 529 MCIP Road Trip Campaign
About
Maryland 529's mission is to provide Maryland families flexible options to save for qualified education and disability-related expenses through their college savings and disability savings programs.
My Contribution
As part of the Road Trip campaign team at The Hatcher Group, I was in charge of storyboarding and creating the assets for the Road Trip commercial. This campaign was centered around fulfilling a child's aspirations regardless of whether they choose to pursue higher education in-state or out-of-state. Following the completion of the commercial, I also designed various bus ads.
Road Trip Commercial
Road Trip Commercial Style Frame Sketches
Road Trip Commercial Final Style Frames
Road Trip Bus Ads
