For Maryland 529, I had the honor of building and illustrating the storyboard for their 2023 broadcast commercial. The idea was to create a video that is inspiring and friendly. I started out by locking down the look and feel through sketches and drafts. Then once everything was approved, I shifted gears and recreated the style frames as vectors assets in Adobe Illustrator so that the video team could easily export the layers for animation.
Graphic Design and Illustration: Daniela Aguero
Art Direction: Melissa Johnston and Marzia Motta
Video Production: Scott Cooper and Melissa Rogers
Creative Direction: Reece Quiñones
2023